Join Lippincott's strategy and marketing experts on building successful brand strategy in 2025.
Thursday, March 20
8a PT / 11a ET / 4p UK / 5p CET
Why does making the case for brand investment so often feel like an uphill battle? Part of it has to do with brands’ inherent intangibility: they’re slippery to grasp and inconvenient to measure. But some of it also has to do with how we frame and communicate their value to key stakeholders.
In this webinar, we offer actionable advice on how to get brand a seat in the C-Suite, converting even the most stringent skeptics into nurturers and evangelists of brand.
Presented by:
Dylan Stuart, Senior Partner, Strategy, Lippincott
Eric Tsytsylin, Partner, Strategy, Lippincott
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How marketing and CX leaders can (and must!) work together to create the experiences that matter in 2025.
Tuesday, June 24
8a PT / 11a ET / 4p UK / 5p CET
As consumers tighten up their purse strings, delivering a best-in-class experience is the strongest lever a brand can pull to keep them coming back. For leading brands, transforming CX moments into signature, brand-defining experiences is essential. Today, this responsibility falls not only on brand leaders but also on CX leaders and hybrid thinkers.
Register for the second installment of our 2025 webinar series, where we explore how CX and brand leaders can work together to shape signature moments, embed soul into systems, and design branded experiences that resonate and drive business growth in the age of AI.
Presented by:
Tom Ajello, Senior Partner, Lippincott
Cole Nielsen, Partner, Lippincott
