Looking Vertically
A Lippincott original series unpacking the defining brand challenges for industries that move the world forward.
Five ways hospitality brands can break through
Is hospitality checked out? With loyalty programs growing but engagement dropping, andtravelers discovering brands later than ever, the industry needs fresh thinking. Here's how hospitality leaders ready to break the sea of sameness and turbocharge their brand presence.
“From our 80+ years of working across every imaginable sector, we're acutely aware that what wins the brand battle in one industry isn’t what wins in another. This series is about helping marketing leaders across sectors navigate today's biggest branding challenges.”
