David Stein
- Strategy
- New York
Expertise
- Brand strategy and positioning
- Brand architecture
- Integrated marketing communications planning
- Messaging development
- Customer experience analysis and design
- Retail business and experience design
Connect
Work
David focuses on all aspects of brand strategy development, including brand architecture, positioning, portfolio planning, innovation, customer segmentation, marketing communications planning and retail business design.
He has worked for CA Technologies, Citizens Bank, Coca-Cola, Disney, Mobily, Netshops, Samsung, Sprint and Walmart.
Musings
If I could have a super power it would be? "Definitely time travel. Not DeLorean style time travel - more like Quantum Leap style time travel. It's much greener."
When do I come up with my best ideas? "On the golf course when I'm trying to find my ball in the woods. It's a very long, quiet process and it happens 18 times per round."
Favorite experience traveling? "Summertime hiking in the Swiss Alps with my wife. Absolutely beautiful. And the Alps were nice, too."
Background
Prior to joining Lippincott, David was at Ogilvy & Mather where he was a marketing strategy consultant and account manager. His clients there included American Express, Cisco Systems, IBM, Kodak and TD AMERITRADE.
David holds a B.B.A. from The University of Miami and an M.B.A. from Emory University.