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News & Events

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Conferences Archive

Marketing Science Institute’s Service Innovation by Design

October 15-17, 2007, Palo Alto, CA
Topic: Re-imaging McDonald’s Restaurants: Innovations in Services and Environments
www.msi.org

Bank Facilities Forum

October 15-16 2007, Naples, FL
Randall Stone, Senior Partner
Topic: Reinforcing the Brand through Bank Branch Design
www.bankfacilitiesforum.com

AIGA Image, Space, Object 2007: People Centered Brand Experiences

August 8, 2007, Denver, Colorado
Connie Birdsall, Creative Director
Topic: Taking Delta Air Lines Onward and Upward Through Experiential Design
www.aiga.org/content.cfm/iso-2007

2007 Blue Brand Forum

August 2-3, 2007, Chicago, IL
Claude Singer, Partner
Topic: Building Brand Loyalty with Healthcare Consumers

China Brand Development Congress

May 25, 2007, Chengdu, China
Stefan Filip, Senior Partner
Topic: Building world-class brands

Thunderbird School of Management

May 9, 2007, New York, NY
Michael D'Esopo, Senior Partner
Topic: Rebranding Best Practices

@issue Business & Design Conference

April 23, 2007, San Francisco, CA
Topic: McDonald's case study
www.cdf.org

Rhode Island School of Design

April 18, 2007, Providence, Rhode Island
Rodney Abbot, Senior Partner and Andres Nicholls, Partner
Topic: Portfolio Review

2007 Financial Communications Forum: Best Practices for Outstanding Results

April 11, 2007, Boston, MA
Michael D'Esopo, Senior Partner
Topic: Launching a New Brand

Yale University School of Art

March 29, 2007, New Haven Connecticut
Rodney Abbot, Senior Partner and Alex Reid, Partner
Topic: Designing Brand Identity

University of the Arts

March 19, 2007, Philadelphia, Pennsylvania
Rodney Abbot, Senior Partner
Topic: Portfolio workshop

The Conference Board Communications Council

February 21-23, 2007, New Orleans, LA
Connie Birdsall, Creative Director
Topic: Trends in Corporate Graphic Design
www.conference-board.org

Dartmouth College Career Services Panel

January 26, 2007, Hanover, NH
Allison Zeilinger, Associate
Topic: Careers in marketing and public relations
www.dartmouth.edu/~csrc/

The Conference Board Corporate Image Conference

January 25-26, 2007, New York, NY
Michael D'Esopo, Senior Partner
Topic: The Brand Loyalty Factor
www.conference-board.org

Identity Magazine (Russia) Conference on Branding

March 16, 2007, Moscow, Russia
Simon Glynn, Senior Partner
Topic: Using Brand to Create the Customer Experience
www.identity.su

Chief Executive CEO2CEO Summit

December 7-9, 2006, Palm Beach, FL
Suzanne Hogan, Chief Operating Officer
Richard Wilke, Senior Partner
Topic: Building Iconic Brands
www.chiefexecutive.net

Cityscape Dubai 2006 Conference

December 4-6, 2006, Dubai, UAE
Randall Stone, Senior Partner
Topic: Real Estate Branding
www.cityscape-online.com

Corporate Climate Response Conference

October 31, 2006, New York, NY
Simon Glynn, Senior Partner
www.greenpowerconferences.com

Gain: AIGA Business and Design Conference

October 26-28, 2006, New York, NY
Connie Birdsall, Creative Director, Senior Partner
www.aiga.org

Design Legends Gala

October 25, 2006, New York, NY
Connie Birdsall, Creative Director, Senior Partner
www.aiga.org

International Design Management Conference

October 22-25, 2006, Manchester Village, VT
Neil Johnston, Senior Partner
www.dmi.org

American Magazine Conference

October 22-24, 2006, Phoenix, AZ
Suzanne Hogan, Chief Operating Officer
www.magazine.org

Marketing Society Retail Forum

October 18, 2006, London, UK
Ewan Jones, Partner
Simon Stacey, Partner
www.marketing-society.org.uk

Corporate Climate Leadership: Incorporating Consumer Choice, Standards and Labeling for Mainstream Success

October 17-18, 2006, Tarrytown, New York
Simon Glynn, Senior Partner
Topic: Serving the Climate Conscious Consumer: Insights from Qualitative Research

The Food Marketing Institute’s (FMI) Retail Store Development Conference

October 15-17, 2006, New Orleans, LA
www.fmi.org

2006 Sign Users Conference

October 4-6, 2006, Las Vegas, NV
Topic: Is It Time to Reimage?

Joseph Wharton Awards Dinner

September 28, 2006, New York, NY
Suzanne Hogan, Chief Operating Officer
Connie Birdsall, Creative Director, Senior Partner
Rick Wise, Senior Partner
Michael D'Esopo, Senior Partner
Jana Zednickova, Partner
www.whartonny.com

International Retail Design Conference (IRDC)

September 6-8, 2006, San Francisco, CA
Topic: Retail as the “Third Place”
www.irdconline.com

Cheung Kong Graduate School of Business

July 22, 2006, Shanghai, China
Stefan Fillip, Senior Partner
Topic: Creating Brands from Strategy to Implementation

ANA Brand Management Committee Meeting

July 19, 2006, New York, NY
Michael D'Esopo, Senior Partner
Topic: Rebranding Best Practices

Reinventing with Design 2006 - From Product to Brand

June 27-29, 2006, Hong Kong
Stefan Fillip, Senior Partner
www.hkdesigncentre.org

Branding in Banking and Finance

June 27-28, 2006, Beirut, Lebanon
Ewan Jones, Partner
Topic: The Importance of the Customer Experience
www.irdconline.com

Retail City, The International Retail Real Estate Event

June 4-6, 2006, Dubai, UAE
Topic: Creating Distinctive Customer Experiences by Developing Branded Environments
Rune Gustafson, Senior Partner
Topic: Global Retail Trends: Top 10 Issues Facing Retailers

Employee Brand Engagement Summit 2006

May 24-25, 2006, London, UK
Dave Mayer, Partner
www.internal-branding.com

18th International Brand Design Conference

May 17-19, 2006, Montréal, Canada
Neil Johnston, Senior Partner
www.dmi.org

@issue Business and Design Conference

May 11, 2006, New York, NY
Rodney Abbot, Senior Partner
Kathleen Hatfield, Partner
www.cdf.org

Metafore Forest Leadership Forum

May 3-6, 2006, Portland, OR
Michael D'Esopo, Senior Partner
Topic: Brand and Corporate Stewardship
www.metafore.org

SEGD Half-Day Business Roundtable

April 27, 2006, New York, NY
Topic: Environmental Design and Business
www.segd.org

Fuse: Brand Identity and Package Design Conference

April 24-26, 2006, New York, NY
Kimberly Orton, Senior Partner
www.iirusa.com/BIPD/

The Changing Nature of Innovation and Design

April 12, 2006, Chicago, IL
www.id.iit.edu/events/

BIO 2006 International Convention

April 9, 2006, Chicago, IL
Michael Tharp, Partner
www.bio.org/events/

Pharmaceutical Marketing Summit

April 4-5, 2006, New Brunswick, NJ
Michael Tharp, Partner
www.srinstitute.com

Chief Executive Sí Change Consulting CEO Roundtable

March 29, 2006, New York, NY
Suzanne Hogan, Chief Operating Officer
Topic: Winning in a Diverse Market
www.chiefexecutive.net

AIGA GROW: Design for Sustainability

March 25, 2006, New York, NY
Connie Birdsall, Creative Director, Senior Partner
Kimberly Orton, Senior Partner

Branding Conference

March 21, 2006, Taipei, Taiwan
Stefan Fillip, Senior Partner
Richard Wilke, Senior Partner
Topic: Helping Taiwanese Companies Build Successful Brands

The Retail Week Conference

March 15, 2006, London, UK
Ewan Jones, Partner
Topic: Marketing ROI and Creating a Performance Measurement Culture in Your Organization
www.retail-week.com/conferences

The Marketing Society Money Forum

March 8, 2006, London, UK
Simon Glynn, Senior Partner
Rune Gustafson, Senior Partner
www.marketing-society.org.uk

Design 2.0: Discussion on Design Strategy and Innovation

February 28, 2006, New York, NY
Suzanne Hogan, Chief Operating Officer
www.core77.com/design2.0/

Chief Executive Magazine and Lippincott Mercer CEO Roundtable

February 21, 2006, New York, NY
Ken Roberts, Chairman and Chief Executive Officer
Suzanne Hogan, Chief Operating Officer
Topic: The Power of Brand: Best Practices for CEOs

BIO CEO and Investor Conference 2006

February 14-15, 2006, New York, NY
Michael Tharp, Partner
www.ceo.bio.org/

Surfaces

February 1-3, 2006, Las Vegas, NV
James Wright, Partner
Topic: Brand Identity 102/Retail Customer Experience
www.surfaces.com

Continuing and Professional Education Conference

January 30, 2006, Boston, MA
Michael D'Esopo, Senior Partner
Topic: Brand Best Practices

The Conference Board’s Corporate Image Conference

January 26-27, 2006, New York, NY
Eric Almquist, Senior Partner
Topic: Repositioning AOL
www.conference-board.org

Eduventures' Continuing and Professional Education Teleconference

January 10, 2006, New York, NY
Michael D'Esopo, Senior Partner
Topic: Brand

TREX/StoreXpo

December 7-8, 2005, New York, NY
Neil Johnston, Senior Partner
Topic: Bringing a Brand to Life Through Effective Retail Design
www.popshow.com/popshows/

Design for the New China Markets

December 1-2, 2005, Beijing, China
Rodney Abbot, Senior Partner
Topic: Balancing Local and Global Considerations When Taking a Brand Into New Markets
Stefan Fillip, Senior Partner:
Topic: The Challenges of Chinese Brands in Global Markets
www.id.iit.edu/events/china

China Europe Business Meeting

November 15, 2005, Geneva, Switzerland
Stefan Fillip, Senior Partner
Topic: Building Chinese Brands
www.horasis.org

Professional Marketing Forum

November 3, 2005, Boston, MA
Eric Almquist, Senior Partner
Topic: Building Eminence in Professional Services Marketing

Offshore Customer Management Conference

November 1-3, 2005, Prague, Czech Republic
Simon Glynn, Senior Partner
Topic: Finding Our Voice: Defining a Branded Customer Experience
www.offshorecm.com

The Leadership Group on Climate Change for Retailers/Consumer Brands

September 19, 2005, London, UK
Simon Glynn, Senior Partner
Topic: Brand Value and Climate Change
www.theclimategroup.org

AIA Banking and Finance Committee Lecture

July 13, 2005, New York, NY
Topic: Branding the Branch Environment

AMA Nonprofit Marketing Conference

July 11-13, 2005, Washington D.C.
Eric Almquist, Senior Partner
Topic: Transforming a Nonprofit by Creating a Branded Geographical Destination
www.ama.org

The Conference Board Marketing Council Meeting

May 26, 2005, New York, NY
Niren Sirohi, Partner
Topic: The Branded Customer Experience
www.conference-board.org

Success by Design Conference

May 5, 2005, Providence, RI
Topic: Bringing a Brand to Life
www.centerdesignbusiness.org/progs_conf.html

Fashion Institute of Technology

February 22, 2005, New York, NY
Su Mathews, Partner
James Wright, Partner
Topic: The Visual Components of Creating a Brand Identity

Lippincott Mercer and Mercer Human Resource Consulting Seminar: "Bringing Your Brand Home"

February 8, 2005, London, UK
Simon Glynn, Senior Partner
Topic: Understanding How Your People Contribute to the Brand

The Conference Board Corporate Image Conference

January 26-28, 2005, New York, NY
Suzanne Hogan, Senior Partner
Topic: Extending a Brand in the Marketplace
www.conference-board.org

Institutional Investor Institute

January 19-21, 2005, Scottsdale, AZ
Suzanne Hogan, Senior Partner

Law Firm Chief Marketing Officers’ Forum

December 9-10, 2004, Washington, DC
Neil Johnston, Partner
Topic: Brand Management: How to Ensure That Your Brand is Working for You
www.northstarconferences.com/conferences.asp?code=4CLAW01&pcode=EB01

P-O-P Show/StoreXpo

December 8-9, 2004, New York, NY
Topic: Bringing a Brand to Life Through Effective Retail Design
www.storexpo.info

New York University

November 29, 2004, New York, NY
Topic: The Branded Experience as Promotional Tool

MSI Fall 2004 Board of Trustees Meeting and Conference

November 11-12, 2004, San Francisco, CA
Michael D'Esopo, Partner
Topic: Closing the Gap Between Promise and Practice
www.msi.org

2004 Corporate Financial Marketing Summit

October 24-26, 2004, Chicago, IL
Eliot Phillips, Partner
Topic: Optimizing Communications Architecture with Emerging Channels
www.cfgglobal.com

The Conference Board Council on Corporate Brand Management

October 20-22, 2004, Rhode Island
Topic: Living the Brand
www.conference-board.org

Financial Services Marketing Symposium

September 27-28, 2004, San Francisco, CA
Topic: Repositioning a 250 Year Old Bank
www.tmconferences.com/conferences/FSM04

Kent State University, Illinois Institute of Technology and DePaul University

September 27, 2004, Kent, OH
Brendán Murphy, Senior Partner
Topic: Branding 102

The CTAM Summit 04

July 18-21, 2004, Boston, MA
Suzanne Hogan, Senior Partner
Topic: Take Control of Your Ad Sales Corporate Brand and Add New Value
www.ctam.com

Basel School of Design

June 29, 2004, Basel, Switzerland
Topic: Does Design Matter?

San Diego State University

June 11, 2004, New York, NY
Suzanne Hogan, Senior Partner
Topic: Does Design Matter?

DMI's 16th International Brand Design Conference

June 2-4, 2004, Vancouver, BC, Canada
Topic: Deconstructing Visual Identities, Reconstructing Brands
dmi.org

Western Michigan University

April 28, 2004, New York, NY
Topic: Does Design Matter?

Aircraft Interiors Expo 2004

March 30-April 1, 2004, Hamburg Germany
Connie Birdsall, Senior Partner
Topic: The Brand Loyalty Factor
www.aircraftinteriors-expo.com/home.html>

AIGA NY Business Event 2004

March 31, 2004, New York, NY
Topic: What it takes to Get a MetLife
aigany.org

Global Shop 2004 - Build Your Brand

March 22-March 24, 2004, Las Vegas, NV
Topic: Branding the Customer Experience
www.globalshop.org

The Conference Board

January 29, 2004, New York, NY
Suzanne Hogan, Senior Partner
Theresa McLaughlin, Executive Vice President and
Director of Marketing, Citizens Bank
Topic: "The Brand Loyalty Factor: Giving Customers a Different Brand Experience"
conference-board.org

Western Michigan University

January 15-16, 2004. Kalamazoo, MI
Topic: Portfolio/Seminar Review

Caracol Canal Network Annual Upfront Meeting

November 5, 2003. Bogota, Colombia
Topic: "A Fact-Based Approach to Brand Management"

VM+SD International Retail Design Conference

September 17-19, 2003. Miami, FL
Topic: "Retail Branding"
irdconline.com

AMA Strategic Marketing Conference

May 19, 2003
Lynne O'Connor, Partner
Topic: "Brands and Spotting Trends"
marketingpower.com

Marketing Science Institute Conference

May 1-2, 2003. Chicago, IL
Andrew Pierce, Senior Partner
Topic: "Uncovering Latent Needs in the High-end Vehicle Market"
msi.org

Lansing Advertising Club

April 16, 2003. Lansing, MI
Neil Johnston, Partner
Topic: "Brand Building"
lansingadclub.com

Society for Environmental Graphic Design- Branding for Non-Profits Workshop

February 7, 2003. Chicago, IL
Topic: "From Brand to Identity"
segd.org

IQPC-Maximizing Brand Value Through Internal Communications

January 29, 2003. San Francisco, CA
Kim Rendleman, Senior Partner
Topic: "Communicating With Employees, The BD Story"
iqpc.com

The Conference Board-Corporate Image Conference

January 23, 2003, New York, NY
Suzanne Hogan, Senior Partner
Topic: "Brand Risk: Overcoming the Obstacles in Today's Marketplace"
conference-board.org

Houston Advertising Federation Luncheon

January 15, 2003. Houston, TX
Neil Johnston, Partner
Topic: "The Fundamentals of Firing Up Brand Value"
haf.org

New Jersey Advertising Club

November 13, 2003. New Jersey
James Wright, Partner
Topic: "Creating Lasting Brands"
njadclub.org

Design Management Institute--DMI Summit/NY02 Trust--New Challenges for Design & Customer Experience

Co-chaired by Lippincott Mercer
November 18-20, 2002. New York, NY
Lynne O'Connor, Partner
Topic: The Measure & Mismeasure of Brand
dmi.org

Public Relations Society of America (PRSA) — 2002 Annual International Conference

November 11-19, 2002. San Francisco, CA
Suzanne Hogan, Senior Partner
Topic: "Managing Merger and Acquisition Communications Strategy"
prsa.org

American Institute of Architects New York Chapter Event

November 12, 2002. New York, NY
Topic: What's Your Brand
aiany.org

The 27th International Design Management Conference Fusing Design, Strategy and Technology

October 20-24, 2002. Cape Cod, Massachusetts
Neil Johnston, Senior Partner
dmi.org

VM+SD International Retail Design Conference

September 18-20, 2002. Pasadena, CA
Topic: "Retail Branding"
irdconline.com

Risk & Insurance Management Society—Local Chapter Conference

August 21, 2002. Orange County, CA
Topic: "Brand Vulnerability"
rims.org