At Lippincott, Experience Innovation is the practice of delighting customers and driving growth opportunities by taking a holistic view of the context in which customers and brands interact. Whether innovating new experiences for growth, designing signature moments for differentiation or curating a distinctive overall brand experience, we help companies remain vital and relevant in today's fast-changing, competitive marketplace.
Experience innovation should not be viewed as a creative exercise or a new marketing gimmick. It is a new approach to business, with the aim of finding significant new avenues for differentiation and growth. Our capabilities include: