Why It Pays To Be Selectively Excellent
Dylan Stuart, partner, on how the principles of selective excellence can be applied to a broad range of industries, including retail, supermarkets, energy and automotive, to unlock the potential of experience innovation.
Apple Turns 40
In this Marketing Week piece on Apple's 40th birthday, Simon Glynn, Director of EMEA, weighs in on what's next for the world's most valuable brand.
The Hidden Value of Brand
Senior Partners Allen Gove and Richard Wilke on how brand, when used as touchstone for setting the integration agenda, can separate winning deals from disappointing mash-ups.
Designing Happiness: How Lippincott Does It
HOW goes behind the scenes to share how Lippincott designed happiness at South by Southwest.
Four steps to selective excellence
Dylan Stuart, partner, on how the key to success is to design an experience that is "selectively excellent."
How To Design Happiness
Randall Stone, Senior Partner and Director of Experience Innovation, weights in on how to design happiness with fellow South by Southwest panelists from Disney, SoulCycle and Fast Company.
Designing Happiness with Puppies and Cookies at SXSW
Tech.Co reviews Designing Happiness, the 2016 South by Southwest Interactive panel hosted by Lippincott and featuring Senior Partner Randall Stone along with speakers from Disney, SoulCycle and Fast Company
SXSW 2016: Choose Your Own Adventure
McCann New York shares lessons learned at South by Southwest, including at the Lippincott hosted panel, Designing Happiness, on their Truth Well Brewed blog.
SXSW 2016 Day 2 (Cont.): Hashtag Movements, Digital Retail and Designing Happiness
Cohn & Wolfe shares impressions of the second day of the South by Southwest Interactive festival, featuring Designing Happiness, a panel hosted by Lippincott.
Principal Financial Abandons Illustrations, Debuts New Campaign
Ad Age on Principal's new marketing campaign, featuring ad spots by TBWA and a new logo by Lippincott.