Revolution and the history of brand
Lee Coomber, senior partner in design, explains the power that brands have to become more what it originally represented, and how Like me: Our bond with brands aims to broaden people's appreciation of that fact.
Like me: Our bond with brands
Senior partner and head of EMEA Simon Glynn examines how our exhibition at this year's London Design Festival will give visitors a new understanding of how brand meets our needs and the role they themselves play in bringing brands to life.
Like me: Our bond with brands is profiled.
Who’s branding who?
Senior partner and head of EMEA Simon Glynn delves into why brands now respond directly to our human needs, and how we, as consumers, have the ability to give or take away the power that brands hold.
Our Bond With Brands
Senior partner and head of EMEA Simon Glynn explains why we should be happy to live in the age of brands.
Express yourself: The three basic human needs brands can meet
Senior partner and head of EMEA Simon Glynn explains that brands have become powerful because they have learned to represent things in a way that meets three basic human needs: to simplify the frenetic world around us; to believe in something bigger and more important than what is in front of us; and to belong to a group beyond our family.
20 milestones in the history of branding
20 milestones on the brand timeline, part of Like me: Our bond with brands, are examined.
Top Things To Do At London Design Festival 2015
Our exhibit Like me: Our bond with brands is one of the top things to do at the London Design Festival this year
London Design Festival preview – 15 must-see exhibitions
Like me: Our bond with brands is among good company as a must-see of this year’s Festival
Our 15 highlights ahead of London Design Festival 2015
Like me: Our bond with brands is noted as a highlight of this year’s London Design Festival